Trust is relational and cumulative. It’s your brand’s permanent advantage.
Trust is built, not just said. That’s why we use our Brand Trust Architecture™ to help make sure every word, image, story, and touchpoint you put into the world is building trust with your audience and not inadvertently eroding it.
We believe successful organizations are human centric, tech-enabled, and building strategies based on the science of belonging and trust. Those are the ones that can show measurable growth in engagement, revenue, and impact.
Our organization is built on these foundations and we remain obsessed with making businesses work better for humans and communities.
That’s strategy built on part art and part science. Never guesswork.
We help you build connection through strategy that moves people and storytelling that brings them together.
What is integrated marketing?
It’s an approach that considers all of your goals, your customers, the market and your budget and helps prepare the best route to get you to your win.
It’s the “anti-silver bullet” approach, understanding that consumers and their needs are changing, channels are shifting, and the noise is increasing.
We map out a path to success that integrates organic, paid, traditional, technology, internal and external communications, and content marketing to ensure your story cuts through the noise and builds community.
From inspiring and gorgeous designs to playful and informative stories or videos, marketing and branding is part art and our team has that in spades!
Everything from your brand design to gorgeous storytelling around your impact is expertly designed and crafted for impact so you can focus on the work that only you can do — leading your organization with heart.
Belonging is not just a feeling – it’s a neurochemical state created in your brain. When you feel valued, included or understood, your brain responds. Likewise when you feel safe, curious, joy or empathy, your brain responds.
It’s why the way you tell your story is vital. How you show up in every. single. opportunity is important.
Our team understands the neuroscience of belonging and trust. We stay on top of the shifting trends, best practices and evidence to know what will (or won’t) work for your brand and how your trust signals are adding up.
Sally
ceo + founder
Kaytie
Admin/Operations
kenzie
creative content lead
rachael
social media specialist
You’ve heard the adage, “marketing is part science and part art”. So is belonging.
There are truly different parts of your brain that are activated when you see yourself in a group, when you feel like you belong, when you witness empathy, or hear a story that triggers feelings of safety, connection, or impact. The brain feels first, before thinking. So the brand that can tap into these emotions and help create a sense of connection, will be able to show measurable, actual results from their marketing. Dialing in on humans, how their brain makes decisions, and building your trust signals is frankly the only way you will stand out in a crowded, divided, and noisy world today.
As a former brain injury and rehab therapist turned marketing strategist, with more than 20 years in healthcare leadership, I am passionate about helping brands grow their impact…and see them change the future for their staff, their clients, their communities, and the world.
Let’s change the world together.
Sally
Across cultures and throughout history, the community well was more than a source of water, it was a source of life. It was where stories were shared, culture was shaped, and relationships were formed. A place people built together, protected together, and depended on together. The well symbolized abundance, resilience, and shared prosperity.
In many ways, mission-driven organizations, nonprofits, and rural health communities play the same role today. They are gathering places where people come to serve, to lead, to give, and to work toward the common good. They sustain communities. They help them thrive.
Commonwell Marketing was named for this tradition. We believe meaningful work happens where trust is built, voices are heard, and impact is shared. We exist to help organizations strengthen their communities, amplify their stories, and grow sustainably.
We invite you to gather with us at the well.
Welcome to the Commonwell, where brands come to thrive.
Let’s see if we’re a win-win match made in heaven. Get started with a free 15-minute discovery call.
Our marketing agency is partners with Water.org to help provide clean water and sanitation for communities across the globe. For every new client we sign on to work with us, we donate $500 to water.org.
team member:
Kaytie
TITLE: Marketing Operations Lead
LOCATION: Spokane, WA
team member:
Laura
LOCATION: Colorado
team member:
Jenna
team member:
Rachael
FAV THING ABOUT MY JOB: Helping our clients reach the right audiences brings me so much joy.
team member:
Alyssa
TITLE: Copywriter
FAV THING ABOUT MY JOB: Translating what people say into what they meant to say
team member:
Sally
team member:
Kenzie
LOCATION: Baja California, Mexico
team member:
Kenzie
